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4
Mar

Yaro Starak’s How to blog-Free Report

Written by Sue  |  under Updates & Insights

How to create and sell info products online
Over the years my students have found my teaching really uesful. I seem to be able to make things as simple as possible. Some marketing students have increased their marks in the marketing exam by as much as 20%. I was looking for a way to offer help [...]

2
Dec

Best Marketing Practice-X Factor Goes Global

Written by Sue  |  under Updates & Insights

The growth of X Factor as a brand has been extraordinary. It has a multi million viewer base every week. The established stars that appear every week such as Rihana and Alicia Keys see a boost in their sales within days. For the weeks leading up to the final the music charts are dominated by [...]

8
Nov

Marketing Case Study- New Brands for Marks and Spencer

Written by Sue  |  under Updates & Insights

Marks and Spencer introduces branded products, the risk of over extension is the challenge

3
Nov

Marketing Case Study-Ferrari – the World’s Fastest Rollercoaster Ride

Written by Sue  |  under Updates & Insights

Ferrari extends its brand into a theme park. What are the marketing lessons?

21
Oct

Marketing Case Study-Media Multitaskers

Written by Sue  |  under Updates & Insights

media multi tasker use the media in new ways. Marketers need to understand this and how it can benefit them

26
Sep

Marketing Case Study-Marketing is Changing

Written by Sue  |  under Updates & Insights

Marketing case study to show how marketing has changed. It is not just businesses that develop products, consumers develop and share their own content

1
Sep

Marketing Lessons in the Recession

Written by Sue  |  under Updates & Insights

Marketing challenges and lessons which are key to the success of the business in the recession

28
Aug

Cool Twist for Lego

Written by Sue  |  under Updates & Insights

Learn how Lego has moved to compete with modern toys.

26
Jul

Poor Old Croc- Marketing Strategy Tutorial

Written by Sue  |  under Updates & Insights

Marketing assignment and marketing exam help from a case study which examines the problems facing Croc the multi coloured plastic shoes

25
Jul

Can Twitter Survive?- Marketing Strategy Tutorial

Written by Sue  |  under Updates & Insights

Examines the future for Twitter from the fastest growing website to a long term business

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