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21
Jul

Social Media- Marketing Strategy Tutorial

Written by Sue  |  under Updates & Insights
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Social Media Matrix
We have seen the rapid rise to fame of Twitter and Facebook. Everyone is using it in some way or another. For business today it is essential that we are able to keep up and make the best use of the budget in difficult times. I came across Social Media Matrix. it began [...]

8
Jun

Coke- Cola Using Facebook

Written by Sue  |  under Case Studies
1 Comment

The following article from PR Week, shows the way in which communication is changing. The big name brands are allowing and some are indeed encouraging their customers to build content and community. Coke is a major brand and realises the importance of the change from above the line to more on line media. The effects [...]

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