26
Jul
Jul
Poor Old Croc- Marketing Strategy Tutorial
Written by Sue | under Updates & Insights
Marketing assignment and marketing exam help from a case study which examines the problems facing Croc the multi coloured plastic shoes
23
Jun
Jun
Waitrose, becomes Essential
Written by Sue | under Case Studies
Waitrose is seen as the luxury end of the supermarket industry in the UK. It is part of the John Lewis Partnership, which furnishes and clothes us in some style.
It was not immune to the effects of the recession which was biting into sales. Even the more well heeled customers were buying less [...]
9
Jun
Jun
Mary Queen of Shops
Written by Sue | under Case Studies
The current BBC series Mary Queen of Shops seeks to transform the Charity Shop culture in the UK. It changes the traditional view of everything as bargain basement and a hotch potch of somebody’s junk. It transforms into a modern boutique to offer specific products for customers and to move with the times.
The issue is [...]
